Web-Based CRM

I've been remiss in recapping my teleseminar interview with Joe Mazzarella of Travel Sciences, Inc., about opentravelCRM.

It was a fascinating hour-long chat that I think opened a lot of eyes. Those of you who have my course know that I am a big believer in not spending a penny unless it's necessary.

Well Joe has an offer that's kind hard to refuse: Why buy a customer relations management (CRM) program, when you get one free on the 'Net?

This is not a free download of a bares bones system. Rather, opentravelCRM is a "feature-rich" application that "lives" on the Internet.

How come it's free? Travel Sciences makes its money from suppliers who want to reach travel agents like you by advertising on the site.

But what about the security of your information? Will you be overwhelmed with marketing messages? What about sending emails? Will suppliers know what you're up to? Will suppliers be able to market to your customers?

Those were all questions we dealt with in the teleseminar. You can listen to it -- free! -- by clicking here.

And if you'd like to learn how you can conduct teleseminars of your own, click here.